High-quality content is essential to maintain a solid online presence in today’s digital age. Google uses advanced technologies like artificial intelligence (AI) to evaluate and rank web pages based on relevance, writing quality, and credibility. This article explores Google’s approach to content creation, highlights the importance of the E-E-A-T framework in determining content quality, and...Read More

In today’s information-driven society, it is crucial to establish authority in one’s field to gain readers’ trust. Blogs and news outlets with high topic authority are trustworthy sources due to their consistent production of quality content and expertise within their niche. This article discusses the importance of topic authority in blogs and news reporting, best...Read More

Glossary SERP – Search Engine Ranking Page Click-Through-Rate – the percentage of users who saw your website in SERP and decided to open it (click) highly varies for different niches/keywords/intent. CMS – Content management system General guidelines Title: The title visible in Google SERP is ~60 characters OR 568 pixels, but it can be shorter...Read More